MADIP Strategy

Outlines the governing systems and documents in place for MADIP

The MADIP Strategy is developed by the MADIP Board. It outlines the vision and purpose of MADIP and sets the direction and strategic priorities for MADIP.

MADIP Vision

In the Australian data landscape, MADIP is a leading person-centred integrated data asset. By fostering collaboration and shared understanding of insights, MADIP maximises the value of data to improve the lives of Australians while keeping data safe.

MADIP evolves to meet the emerging research and statistical needs of the Australian community and aligns with whole of government data initiatives.

MADIP Purpose

MADIP maximises the value of data

The Multi-Agency Data Integration Project (MADIP) is a well-established and highly valued data asset that brings together information to provide whole of life insights about Australia.

MADIP is enabled through a partnership between government agencies which are responsible for its operation and strategic direction. MADIP promotes collaboration across agencies with an aim to reduce burden and make better use of existing information.

MADIP securely combines a wide range of data to create efficiencies by linking information together once, for use many times over, leveraging existing data holdings, systems, partnerships, and insights.

MADIP provides new insights

MADIP enables complex analysis of data that is otherwise not able to be brought together. MADIP includes data about health, education, government payments, income and taxation, employment, and population demographics over time for statistical and research purposes.

MADIP can be linked to other data assets such as business data in BLADE, or other research domains to enhance the evidence base available to researchers.

MADIP data generates new insights for government, academic and policy research. MADIP data is used to look at patterns and trends in the Australian community and provide evidence to inform:

  • policy and program delivery research and evaluation
  • the production of national statistics 
  • an understanding of the characteristics of the Australian population

MADIP keeps data safe and secure

Trust in government use of data is integral to ensuring the quality of data in MADIP. MADIP takes a 'privacy by design' approach to the use and handling of information about the community. The ABS takes steps to ensure that information is not released in a way that is likely to enable an individual to be identified.

MADIP Benefits

MADIP informs decision-making for policies and programs that have real-world effects for Australians.

Government Agencies

MADIP is a powerful tool for informing government decision making due to its unique breadth and coverage.

Data Custodians

MADIP provides the ability to integrate with other datasets in a safe and secure environment, while allowing custodians to maintain control of their data.

Data Providers

MADIP makes better use of information that has already been collected. By combining administrative datasets, survey datasets and the Australian Census, MADIP enhances the value of existing public data resources.


MADIP makes a wider range of data accessible to individuals, organisations and academics to inform research in secure access settings.


MADIP supports decisions that will help Australians live healthier, happier and more independent lives, while keeping their information safe.

MADIP Principles

Maximise the value of data

  • Achieve strategic asset growth, bringing in new data
  • Improve understanding of existing data holdings and identify opportunities to unlock additional potential
  • Promote sustainable use of data and insights, reducing duplication
  • Create efficiencies through shared knowledge and methods
  • Development and promotion of standard products

Align with whole of government data initiatives

  • As a unique and vital part of the Australian data landscape, MADIP will lead and drive change to enable adaptive and contemporary data assets
  • Strategic decisions about MADIP are shaped by cross agency collaboration in alignment with whole of government data initiatives


  • Consider the end-to-end user experience
  • Work with data users to maximise the efficiency of data for their research
  • Build and maintain effective data custodian partnerships
  • Promote consultation and engagement with the community about uses of MADIP data

Responsible use of data

Build and maintain trust of the Australian community in government data use by:

  • being transparent about the data in MADIP, its use and handling
  • ensuring security and safety of data
  • promoting ethical use of data about people in Australia, especially vulnerable groups
  • adhering to legislation, regulations and standards

MADIP Strategic Priorities

User Experience

User experience will be prioritised when considering changes and enhancements to the MADIP asset:

  • Improve speed to insight
  • Explore tools that will help deliver responsiveness from MADIP
  • Encourage increased data sharing through the Data Access and Transparency (DAT) Scheme

Asset Expansion

MADIP will grow through the addition of new data:

  • Ensure data that is linked to MADIP will be as recent as practicable (currency)
  • Prioritise data linkages in accordance with whole-of-government support, public benefit, and funding
  • Align decisions to expand MADIP with whole-of-government data initiatives to increase the national research base
  • Enable opportunities for states and territories to link in with Commonwealth data

Responsible Use of Data

MADIP data will be used responsibly and for the benefit of all Australians while ensuring privacy is upheld:

  • Maintain a 'privacy by design' approach and implement the recommendations from MADIP Privacy Impact Assessments
  • Promote ethical use of data, particularly in relation to vulnerable groups
  • Champion an increased understanding of data and its uses
  • Ensure high quality data and meaningful analysis
  • Promote data efficiencies, including knowledge sharing and reuse of data

Infrastructure (Systems)

MADIP infrastructure will develop in line with new technologies and systems, and provide scalable and secure environments:

  • Improve usability by providing cloud environments
  • Explore shared technology options
  • Ensure a focus on the user-experience in onboarding to new systems and/or technologies
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