Occupation

619936 E-Commerce Coordinator

Latest release
Consultation draft: Occupation Standard Classification for Australia (OSCA)
Cite
Reference period
August 2026
Released
17/08/2026
Next release Unknown
First release

619936 E-Commerce Coordinator

Supports the online sales operations of a business and enhances brand awareness through digital marketing initiatives, product management and sales data analysis to optimise performance.

Marketing Assistants are excluded from this occupation. Marketing Assistants are included in Occupation 619131 Marketing Assistant.

Skill level: 4

Main tasks

  • Maintains and enriches product listings, descriptions and images to ensure consistency across the website
  • Develops engaging and informative website content, product pages and other digital sales assets such as product images, videos and logos
  • Improves website user experience for online customers, enhances conversion rates and search engine optimisation
  • Assists with planning and executing digital marketing campaigns, including social media, email marketing and paid advertising
  • Analyses website traffic, sales data and customer behaviour to identify trends and opportunities for growth
  • Collaborates with other teams, such as marketing, sales and customer support to ensure cohesive execution of campaigns and projects