8166.0 - Summary of IT Use and Innovation in Australian Business, 2014-15 Quality Declaration
ARCHIVED ISSUE Released at 11:30 AM (CANBERRA TIME) 16/06/2016
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SOCIAL MEDIA PRESENCE
The proportion of businesses with a social media presence was greater than those without for businesses with 20-199 and 200 or more persons employed (57% and 71% respectively).
The Arts and recreation services industry recorded the highest proportion of businesses with a social media presence (67%), followed by the Information media and telecommunications industry (57%). The Agriculture, forestry and fishing industry had the lowest proportion of businesses with a social media presence (6%).
Further statistics relating to social media presence can be accessed via the Downloads tab.
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