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BUSINESS USE OF INFORMATION TECHNOLOGY
Internet access during the year ended 30 June 2009 was reported by 90% of all businesses, an increase of three percentage points from 2007-08 (87%). The likelihood of a business having Internet access was greater with each successive employment size range.
The Information media and telecommunications and Financial and insurance services industries recorded the highest proportions of businesses with Internet access (both 99%), whereas the lowest was Accommodation and food services, at 73%.
Innovation-active businesses (97%), were more likely than non innovation-active businesses (86%) to report Internet access during 2008-09.
A web presence includes a website, home page or presence on another entity's website. Web presence excludes online listings or directories.
A web presence was reported by 42% of all businesses in 2008-09, an increase of six percentage points from 2007-08. Businesses with 200 or more persons employed were more than three times as likely to have a web presence (95%) than businesses with 0-4 persons employed (31%).
Businesses identified as being innovation-active (62%) were more than twice as likely to have a web presence than businesses who were non innovation-active (28%).
Businesses with Internet access were asked to identify the main type of Internet connection used as at 30 June 2009.
Broadband, which is defined by the ABS as an 'always on' Internet connection with an access speed equal to or greater than 256kbps, was identified as the main Internet connection for 98% of businesses with the Internet in 2008-09, up from 94% in 2007-08.
Overall, DSL was the most common type of broadband connection (79%), it was highest among businesses with 20-199 persons employed, at 86%. Almost a third of businesses employing 200 or more persons identified cable as the main type of broadband connection, three times the proportion of any other employment size range. Notably, 8% of businesses with 0-4 persons employed reported their main connection as mobile wireless, the highest of any employment size range for this type of broadband connection.
At industry level, broadband was most common in Financial and insurance services (99%), while it was least recorded in Accommodation and food services (72%).
The 2008-09 BCS measured the proportion of Australian businesses using the Internet or web to place and/or receive orders (i.e. the incidence of Internet commerce ). Refer to Explanatory Notes 19 and 20 for the definitions used.
All businesses were asked to indicate if they placed orders via the Internet or web. An order is defined as a commitment to purchase goods or services, whether or not payment is made online.
The likelihood of a business placing orders for goods or services via the Internet increased for each successive employment size range. Almost half of all businesses reported that they had purchased goods or services via the Internet (46%).
At industry level, businesses in Information media and telecommunications (67%) and Professional, scientific and technical services (66%) were most likely to have placed orders via the Internet or web. Businesses in the Accommodation and food services industry were the least likely to place orders via the Internet or web, at 29%.
The proportion of innovation-active businesses that placed orders via the Internet or web during 2008-09 was 63%, compared to 35% for non innovation-active businesses.
All businesses were asked to indicate if they received orders via the Internet or web. An order is defined as a commitment to purchase goods or services, even if the payment is not made online. Over a quarter of businesses reported receiving orders via the Internet or web during 2008-09 (27%). The likelihood of a business receiving orders via the Internet or web increased with each successive employment size range.
Businesses in the Wholesale trade industry, at 45%, reported the highest proportion for receipt of orders via the Internet or web.
Innovation-active businesses (40%) were more than twice as likely to receive orders via the Internet or web than non innovation-active businesses (18%).
Income from orders received via the Internet or web (Internet income)
All businesses which reported receiving orders via the Internet or web were asked to indicate what proportion of their income from the sales of goods or services could be attributed to those orders (i.e. Internet income). The estimated value of Internet income in 2008-09 was approximately $123 billion, representing 5.2% of the income from the sales of goods or services.
Across each successive employment size range, innovation-active businesses reported higher proportions of income from sales of goods or services attributed to orders received via the Internet or web than non innovation-active businesses.
At industry level, Transport, postal and warehousing (which includes air transport) recorded the highest proportion of Internet income as a proportion of goods or services (16%), yet this industry was at the lower end of the range for proportion of businesses receiving orders via the Internet or web, at 20%. Retail trade recorded the third highest proportion for receipt of orders (36%), however, the proportion of Internet income was at the lower end of the range, at 2%.
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