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Expenditure on Culture by Business
EXPENDITURE ON CULTURE BY BUSINESS
Businesses can fund cultural activities in several ways, with assistance usually taking the form of cash sponsorships, in-kind support (e.g. products, materials, advertising, services) or donations.
For sponsorships or in-kind support, businesses often receive advertising or promotional benefits. Donations on the other hand, are usually made unconditionally, with the recipient determining the purpose for which the donation is used. While the donor is not repaid with any benefit or service, businesses and individuals can receive taxation benefits for donations of cash or property to organisations such as those listed on the DCITA Register of Cultural Organisations. In 2005-06 there were 63,328 donations and total donations amounted to $32.7m.
The Australian Major Performing Arts Group (AMPAG) reported that the performing arts received $21.5m in corporate sponsorship in 2002, compared to $25.8m in 2006. In 2006, corporate sponsorship made up 63% of total sponsorship and donation revenue.
4.3 MAJOR PERFORMING ARTS COMPANIES TOTAL SPONSORSHIP AND DONATIONS REVENUE - 2002 TO 2006 |
|  |
| 2002 | 2003 | 2004 | 2005 | 2006 | |
| $m | $m | $m | $m | $m | |
| |
| Corporate sponsorship | 21.5 | 24.0 | 25.6 | 26.1 | 25.8 | |
| Personal giving | 7.2 | 8.3 | 9.1 | 13.0 | 12.4 | |
| Events (net) | 1.5 | 1.6 | 3.0 | 2.9 | 2.8 | |
| Total | 30.2 | 34.0 | 37.8 | 42.1 | 40.9 | |
| |
| Source: AMPAG, Tracking Changes in Corporate Sponsorship and Private Donations, 2007. |
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