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4902.0 - Australian Culture and Leisure Classifications, 2001  
Previous ISSUE Released at 11:30 AM (CANBERRA TIME) 28/08/2001   
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2 Arts

    25 Design
      251 Architecture Services
      252 Advertising Design and Production
      253 Graphic Design
      254 Other Design


GROUP DEFINITION

Group 25 Design consists of units mainly engaged in the creative, artistic and aesthetic design of objects, environments and services.


CLASS 251 ARCHITECTURE SERVICES

Definition

This class consists of units mainly engaged in designing new buildings, creating architectural plans for restoring buildings, town planning and landscape architecture.

Exclusions / References

Units mainly engaged in

(a) providing interior design services are included in Class 254 Other Design;

(b) providing an architecture drafting service are out of scope of the classification;

(c) managing construction projects without a design component are out of scope of the classification; and

(d) providing engineering services are out of scope of the classification.

Primary Activities

Architecture design service or architecture design consultancy service

Conservation or heritage architecture design service

Landscape architecture design service

Town planning design service

Urban or regional planning design service


CLASS 252 ADVERTISING DESIGN AND PRODUCTION

Definition

This class consists of units mainly engaged in the planning, creation and production of advertising campaigns.

Exclusions / References

Units mainly engaged in

(a) selling advertising space in their own publication are included in Class 212 Newspaper Publishing and Printing or Class 213 Periodical Publishing;

(b) providing photography services for advertising are included in Class 242 Commercial Photography Services;

(c) selling advertising time for their own radio or television broadcasts are included in Class 261 Radio Services or Class 262 Television Services respectively;

(d) producing films for advertising commercials are included in Class 263 Film and Video Production;

(e) recording music and jingles for advertising commercials are included in Class 279 Arts n.e.c.; and

(f) the following activities are all out of scope of the classification: providing advertising mailing services; providing advertising placement services; and media buying.

Primary Activities

Advertising agency service

Advertising campaign production

Advertising copy writing

Advertising script writing

Advertising strategy planning

Art direction of advertising material (design of advertisements, illustrations, posters, etc.)


CLASS 253 GRAPHIC DESIGN

Definition

This class consists of units mainly engaged in the design of visual or graphic material for the purpose of display or publication. Examples are packaging designs, corporate logos and annual reports.

Exclusions / References

Units mainly engaged in interior design, fashion design or exhibition and display design are included in Class 254 Other Design.

Primary Activities

Commercial art design service

Graphic design service

Sign writing

Ticket writing


CLASS 254 OTHER DESIGN

Definition

This class consists of units mainly engaged in providing exhibition and display design, fashion design and interior design.

Exclusions / References

Units mainly engaged in

(a) developing and designing interactive content are included in Class 267 Interactive Content Creation;

(b) constructing and designing film or theatre sets are included in Class 279 Arts n.e.c.;

(c) designing costumes are included in Class 279 Arts n.e.c.;

(d) designing the mechanics of products or industrial design services are out of scope of the classification; and

(e) providing interior decoration services are out of scope of the classification.

Primary Activities

Exhibition and display design service

Fashion design service

Interior design service


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