1391.0.55.001 - Planning for Business, 2007  
ARCHIVED ISSUE Released at 11:30 AM (CANBERRA TIME) 26/10/2007  First Issue
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Planning for Business | Using statistics for business or franchise planning


Two people in a house under constructionESTIMATE YOUR MARKET SHARE

Nigel's construction company builds executive residential housing in Western Australia. He wants to know his company's market share, and so accesses free Building Activity data on our website.

Nigel finds information about the value of work, and the number of dwelling units completed in Western Australia over the past year. By comparing his own business information to the published data, Nigel is able to estimate his company's market share to identify growth areas for his new promotional strategy.




Public sector new residential building completed, Western Australia, June 2006 - March 2007

Characteristics
Total
houses
Total other residential building
Total residential building

Value of work completed
$m
3 785
576
4 361
Number of dwelling units completed
no.
19 278
2 595
21 873

Source: Building Activity, Australia (cat. no. 8752.0)