METHODS OF RECEIVING ORDERS VIA THE INTERNET

Businesses that received orders via the internet were asked to identify ways in which these orders were received. Businesses could identify more than one way of receiving orders.

Consistent with 2009-10 results, email not linked to website was the most commonly reported method of receiving orders via the internet, at 66%, followed by website with linked email facility (36%).

Methods of receiving orders via the internet, by employment size(a)(b), 2011-12
	0-4 persons	5-19 persons	20-199 persons	200 or more persons	Total
	%	%	%	%	%
Email not linked to website	68.6	63.8	59.6	46.6	65.7
Website with linked email facility	31.3	40.9	37.9	23.1	35.5
Website with online order form	13.0	20.3	27.9	35.1	17.4
Website with shopping cart	11.5	11.3	11.1	28.4	11.5
Other methods	np	np	2.2	4.4	0.5
np not available for publication but included in totals where applicable, unless otherwise indicated
(a) Proportions are of businesses that received orders via the internet in each output category.
(b) Businesses could identify more than one method.

Businesses with 200 or more persons employed were the only employment size range more likely to report a website with an online order form than a website with linked email facility (35% and 23% respectively). These businesses were also most likely to report receiving orders via the internet through a website with shopping cart (28%), more than twice as likely than businesses with 0-4 persons employed (12%).

Businesses within Information media and telecommunications were the most likely to report receiving orders via a website with online order form (28%) and a website with shopping cart (29%), while those in Accommodation and food services were most likely to report receiving orders via a website with linked email facility, at 61%.

Further data relating to methods of receiving orders via the internet can be accessed via the Downloads tab.

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