NAME OF COLLECTION
Liason & Development Unit
Australian Tourism Commission
80 William St.
WOOLOOMOLOO NSW 2011
Telephone: Sydney (02) 9360 1111
Facsimile: Sydney (02) 9361 1385
Information to assist with the development of inbound tourism product relevant to specific international markets and/or entry into that market.
Available in 10 regional sub reports:
- France, Germany, Italy, Switzerland;
- United Kingdom, Nordic Countries, the Netherlands;
- China, Hong Kong, South Korea, Philippines, Taiwan;
- India, Indonesia, Malaysia, Singapore, Thailand;
- USA, Canada, Latin America;
- New Zealand;
- South Africa;
- The Middle East; and
- South Pacific.
Frequency of data availability
First conducted in 1994.
- Market Overview;
- Outbound Travel market;
- Australia's Current performance (profile of visitor behaviour);
- Travel trade structure;
- The target consumer;
- Marketing approach;
- Entering the market; and
- Relevant tourism contact details.