1001.0 - Annual Report - ABS Annual Report, 2003-04  
Previous ISSUE Released at 11:30 AM (CANBERRA TIME) 07/10/2004   
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Contents >> Section 6 - Appendixes >> Appendix 8 - Advertising and Market Research

The ABS paid a total of $256,776 on advertising and market research in 2003-04, comprising $232,577 for advertising and $24,199 for direct mail costs. Expenditure on individual advertising and/or market research exceeding $1,500 is detailed in the table below.

Table 8.1 Advertising and market research paid by, or on behalf of, the ABS, to the value of $1,500 or more, 2003-04

Name of organisation paid
Amount $

Advertising
Commerce Queensland
1,546
Education Resource Guide
1,755
HMA Blaze Pty Ltd
201,729
Hobsons Australia Pty Ltd
6,545
Indigo Arch Pty Ltd
3,190
Inmedia Publishing
5,370
The Magazine Publishing Co
6,464
Market research
No expenditure incurred for market research
Direct mail organisations
Canberra Envelopes
2,001
List Marketing Australia
12,887
Pirion
8,870



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