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Countdown to the Main Event
The magnets will list key dates such as when the census forms will be delivered and picked up. This initiative is being trialled to see what impact there is an on the number of calls made to the enquiry service.
The Census Public Relations Unit are also overseeing an initiative which will target regional communities. This includes the coordination of a regional launch of the 2001 Census Dress Rehearsal in Mildura, Victoria - one of the participating regions.
Invitations to the launch of the Dress Rehearsal at the Mildura Rural City Council Library have been extended to the Mayor of Mildura Rural City Council, as well as a number of guests from the local community and media. This event gives the Mildura community the opportunity to get behind the census test and to ask the ABS representatives on hand any questions they might have. Again if this is successful, it's something that the ABS may look at doing in as many regional areas as possible for the main event.
The next issue of Census Update will follow up on the results of the public relations' trial.
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