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1272.0 - Australian Standard Classification of Education (ASCED), 2001  
Latest ISSUE Released at 11:30 AM (CANBERRA TIME) 22/08/2001   
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Contents >> Field of Education Structure and Definitions >> Definitions >> 10 Creative Arts >> 1007 Communication and Media Studies


COMMUNICATION AND MEDIA STUDIES is the study of creating, producing, disseminating and evaluating messages.

The main purpose of this narrow field of education is to develop an understanding of the artistic and technical aspects of audio-visual communication. It also involves developing the ability to communicate effectively in writing and verbally.

Courses in Narrow Field 1007 Communication and Media Studies develop skills in:
. collecting and analysing facts about events and individuals
. editing films and video tapes, and adding sound tracks
. planning, directing and co-ordinating the filming of motion picture and television programmes
. producing and transmitting messages and evaluating their effectiveness
. recording and broadcasting radio productions
. writing reports, commentaries and stories

This narrow field comprises the following detailed fields:

100701  Audio Visual Studies
100703  Journalism
100705  Written Communication
100707  Verbal Communication
100799  Communication and Media Studies, n.e.c.


Electronic (desktop) publishing. This is included in Detailed Field 030103 Printing.

100701 Audio Visual Studies

Audio Visual Studies is the study of producing films and videos, and television and radio programmes.

Examples of subjects in this detailed field include:
. audio visual equipment operation
. cinema studies
. film and video editing
. film theory
. radio programme production
. sound production

100703 Journalism

Journalism is the study of researching current affairs and events and other matters of interests and reporting them.

Examples of subjects in this detailed field include:
. newspaper layout
. news gathering techniques
. television and radio news scripting
. reporting and writing for the media

100705 Written Communication

Written Communication is the study of developing effective written communication skills.

Examples of subjects in this detailed field include:
. copy writing
. letter writing
. poetry writing
. story writing
. technical writing

100707 Verbal Communication

Verbal Communication is the study of developing effective verbal communication skills.

Examples of subjects in this detailed field include:
. debating
. public speaking

100799 Communication and Media Studies, n.e.c.

This detailed field includes all Communication and Media Studies not elsewhere classified.

Examples of subjects in this detailed field include:
. multimedia
. photomedia

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